PROPERTIES

Sell your property

Working hard to sell your property

As one of the leading Real Estate companies in the world, we have a broad range of tools to help you sell your property and to get the best possible price. 

The tools we use selectively for our clients are:

Marketing strategy to sell your property

My marketing strategy has changed dramatically since I began selling in 2003. I used to do glossy print ads in national publications such as Sidelines, The Chronicle of the Horse and The Virginia Sportsman.... as well as local publications like The Real Estate Book, The Meybohm Book, horse show programs, etc.

I have, however, modified this marketing approach over the last 5 years as the internet has replaced print as the dominant information conduit. Most Buyers and Sellers comb the internet on their own to educate them first. Zillow has sensitized buyers and sellers and transformed the real estate marketplace. My resources have shifted away from print to improving my online marketing presence and social network reach, like Facebook.

This is working well. I continue to produce top sales numbers – both in sales and in new listings. 

Virtual tours

For all properties, we create a virtual walk through of your listing. These are popular with would be buyers as a way to get a better feel for the property.

Broker previews & open houses

Used effectively, open houses help get additional exposure for your property.

  • Broker open houses are the best way to get the maximum number of agents to see your property.
  • Neighborhood open houses are a good way to get potential buyers to visit your property

Broker (real estate agents) and neighborhood open houses are preferred over individual open houses for my clients.

Broker open houses

Meybohm holds broker open houses most Thursdays. They are held by area on a rotating basis to be as efficient as possible and to get as many brokers to visit the property. Many Meybohm agents attend and  are asked to critique the property and price. It is excellent feed back for the property owner and agent. These open houses are open to other agents as well as the public.

Neighborhood open houses

The other type of open house is a group of agents, from any agency, to have a neighborhood open house, usually on a Thursday evening or Sunday. My clients get the most benefit  from their efforts with maximum exposure in this way. Prospective buyers are attracted to the option of viewing multiple houses in the same geographic area in a single day.

Maximizing your property's web exposure

According to the NAR Profile of Home Buyers & Sellers, “92% of Buyers use the internet in some way in their home search process. We believe it is imperative that your home receives maximum exposure online! Below are sites that our listings link to:

Virtual tour

The virtual tour with the Tour Factory which then linked to:

Web & social media

  •  AikenSCProperties.com

If a property is listed for $500,000 or more it is listed on Meybohm Fine. If a property is listed for $750,000 or more it is submitted to Luxury Real Estate.

Meybohm Fine

Because Meybohm is a part of the LeadingRE network, our listings receive international exposure: "Leading Real Estate Companies of the World enhances your local marketing exposure with a global reach. Our website, LeadingRE.com, leverages our affiliate website traffic with IDX to give consumers access to more than 2 million homes around the world. Because your listings are posted on LeadingRE.com, they are featured not only locally, but also from the websites of over 500 top real estate firms. Traffic to the award-winning website, LeadingRE.com, continues to increase, drawing home buyers by the thousands every day from Google, Yahoo!, Bing, and other popular search engines, ensuring that listing are seen by a relevant home buying audience."

Leading Real Estate Companies of the World

New LeadingRE & LP stats:

We are pleased to showcase that LeadingRE members had a sales volume of $86 billion more than our closest competitor, according to REAL Trends' National Network 2015 Totals Final Report. Our members outperformed all other networks by over 48%, among the top 500 U.S. real estate firms. Check out the latest stats charts here. Also, view the latest LP stats here and in LuxeXchange under "Program Information."

In the news:

Inman

  • Inman wrote an article on LeadingRE hitting $351 billion in transactions in 2015. The article highlights LeadingRE outselling all other networks in home sales by 48 percent with 27 percent of total sales among top 500 firms. Read the full article from Inman here.

Luxury portfolio

LuxuryPortfolio.com: "The firms that make up LP are some of the most powerful independent brokerage firms & members of Leading Real Estate Companies of the World. Of the 500 firms in LeadingRE, nearly 200 participate in this network....international expansion spurred us to become the only luxury RE website that is translated into 9 languages & displays property values in multiple currencies. Our attention to the international luxury real estate consumer has paid off: traffic to the site comes from over 200+ countries/territories per month."

Advertising: signage & print

Deirdre is well connected in the Aiken equestrian community and promotes her business and equestrian properties at events and in local publications, as well as other venues to promote Aiken in other equestrian communites such as Wellington and the Northeast.

READY TO SELL?
  • Deirdre is a consummate professional. She made the entire transaction pleasant, finding the perfect property for us and then following up flawlessly. We appreciate her knowledge and expertise, and confidently relied on her invaluable advice. We can't be too effusive in our praise! Thank you so much, Deirdre. You are the best.
    Bill & Ginny (buyers)
  • Deirdre knows Aiken inside and out. We were so pleased with our seamless experience in purchasing our property.
    Liz T. Charlotte (buyer)
  • Deirdre Vaillancourt is uncompromising in her professionalism and integrity. Her knowledge of the market and the Aiken area is outstanding. I highly recommend her to both buyer and seller.
    Randy Hannold (seller)
  • Deirdre was everything we hoped for in a realtor. She is a serious realtor, knows the area well and was always responsive to our questions and needs. Realtors tend to be "house showers" or "house sellers", Deirdre is a "house seller". She put us at ease during the process and knew the ins and outs of contracts, inspections and appraisals. Our house was for sale for a year before we gave it to Deirdre and she had a contract within 30 days. Outstanding professional with a personal touch.
    Bob & Kathy Harris (sellers)
  • Deirdre is a true professional - knows the market, responds, communicates and really cares about her clients and all the people with whom she works.
    Barbara Michelson
  • I believe Deirdre's use of a professional photographer, the virtual tour and her excellent web site played a critical part in the sale of my home. Her advice of what I needed to do to make it ready to show was exceedingly helpful. All of the above contributed to my having an excellent contract within 3 weeks.
    Karen Van Trump (seller)
  • Over the last nine years, Deirdre has handled several real estate transactions for me, always with very successful and satisfying results. Whenever unexpected problems arise or situations get complicated, she stays ahead of the matter and consistently helps me through every step of the way. I am so grateful for her thorough knowledge and experience, but most of all I am grateful for the wonderful friendship we have developed. Thank you, Deirdre!
    M.S.
  • Deirdre demonstrated an ability to drill down into the vocabulary and knowledge base of the real estate industry throughout our search for a home that fit our needs. She promptly responded to our questions about individual properties, and offered respected guidance with regard to each. A complete shout-out to her professionalism.
    J.C. and M.C (buyers)
  • It is difficult to search for properties in a completely new area unless you are informed and escorted by a knowledgeable professional like Deirdre Stoker Vaillancourt. She listened to our needs and intentions and carefully influenced our search to make sure we were focused on those as priorities. We look forward to our move to Aiken and appreciate our help from Deirdre.
    R & A (buyers)
  • Deirdre and her assistant Lisa, were terrific. Everything was organized and executed in a timely manner. No matter what was thrown at us, Deirdre and Lisa handled it immediately. Deirdre always had my best interest in mind while negotiating the buying and selling details and fought hard to do what was right for me. She truly cares about her clients. She is the best realtor I have ever come across and will continue to refer and user her in the future.
    Lisa S.
MORE HAPPY CLIENTS